Today’s question is from Steph:
“How the heck do you organise a blog when you’ve got so many topics? I’ve settled for 4 over arching themes. But I also want people to know that under Wealth Goals, they can choose from business, career, debt, savings, investing etc. At the moment this is communicated through tags, but they’re hard to see.”Steph, thedailygoalgetter.com
Basically, the question boils down to this:
In this video, I’ve answered Steph’s question using her website as an example, but my answer should be generic enough for you to get an idea how to do this on your own website.
Before you start solving any problem on your website, you need to take a step back and check if you gave your website visitors enough information before this problem even becomes relevant for them. Only then you can get to solving that particular problem.
So, to effectively present content categories and tags on your website:
- Make sure you have a clear website tagline that tells your visitors what your website is about, and a descriptive and easy-to-skim navigation.
- Organize your content in categories and tags properly:
- Make all of your categories of an approximately equal size. If you have a category that is twice as large, split it in half.
- Don’t assign too many categories or tags to one post.
- If you use a tag or a category only once or twice, remove it.
- Make sure your users see a page title and a short description on all category and tag pages.
Pro tip: Add a prominent search box on all category and tag pages, as the visitors who start browsing your categories may be looking for something specific.
- Present your tags early on the category page, before the posts.
- Apart from a title and a description, add breadcrumbs navigation to your tag pages.
The solution for Steph’s website could look something like this:
While I was making the video, Steph changed the design of the featured images of the posts and added a prominent category title.
This is how it was before:
And this is how it looks now:
Which version do you think is better and why?
I have a clear preference here, but I’d like to hear from you: What do you think? Is it a good idea to display the name of the category within the featured images? Why? Let me know in the comments.