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Actionable Tips

Step-by-step advice and actionable tips you can implement on the spot to turn your website into a successful lead generation machine.

[Copy Critique Example] How to Convert Your DIY Website Copy Into Words That Sell

Wondering what it takes to convert your DIY copy into words that sell written by a professional copywriter? Check out this real-life copy critique example.

9 Great Website Tagline Examples

9 Great Website Tagline Examples

How to Make Sure Your Homepage Sends a Clear Message (+ 9 Great Website Tagline Examples)

Struggling to come up with a website tagline? Use these formulas + website tagline examples to make sure your homepage sends a clear message.

How to get more clients online

How to Get More Clients Online: 6 Things That Help

Prospects leave your website without hiring you? Make sure to add this to your website to get more new clients for your business online.

4 Popular But Useless Website Tips You Should Ignore

4 Popular But Useless Website Tips You Should Ignore (And Do This Instead)

As a small business owner, you don't have the luxury of spending your time and money on shiny things that do little for your website. Make sure you aren't falling for these popular but useless website tips and do this instead.

6 Things You Believe About Your Homepage That Are Actually BS

6 Things You Believe About Your Homepage That Are Actually BS

Counter-intuitive but true: Your homepage isn't supposed to be about you. Nor does it need a great design to be effective. Here's what your homepage really needs.

No-Nonsense Content Marketing Strategy for a Small Business Website

No-Nonsense Content Marketing Strategy for a Small Business Website

Stuck? Overwhelmed? No idea what you are doing? Concentrate on these 9 things for the next 6 months to attract more customers to your website.

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Case Studies

IT Consultancy: More and Better Leads with Clear Copy That Resonates
Non-profit: 95% Increase in Conversions from an Online Tool

Recent Posts

Sales Are Down? Don’t panic. Do this instead.
[Copy Critique Example] How to Convert Your DIY Website Copy Into Words That Sell
22 Tips to Make Your Business Website Successful This Year
Website Design Checklist: How Good Is Your Web Design?

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© Gill Andrews, 2020

© Gill Andrews, 2020