Your homepage is the main page of your website. These actionable tips will show you how to impress your visitors right from the beginning and convince them to stick around.
Some business owners can’t have enough of these colorful buttons. Others lie sleepless at night trying to select a single call to action to star on their homepage. Neither approach is good because it’s not about a number. There is no definite answer here that will work for every website. Yet, it is possible to […]
Getting stuff right on your website is like cooking a perfect soft boiled egg. It’s easier to screw it up than get it right, and even the experienced cooks fail at times. Indeed, the list of things that can go wrong on your website is endless (and growing with every latest web design trend). Below, […]
You may be an experienced copywriter, a skillful designer, or a great marketing consultant, but you may still feel overwhelmed when it comes to creating a website for your business that brings you clients. This freelancer homepage checklist shows you, step-by-step, how to create a homepage that will impress your prospects and become a solid […]
Not sure what to put on a homepage of your business website? Afraid of confusing your visitors with too much information? Wondering if you’re telling them enough to hire you? Stop agonizing over it and use this quick checklist to make sure your homepage blows the socks off your website visitors and makes your business […]
Want to get more client inquiries through your website? Find out what’s missing on your homepage and what you should remove to turn it into a lead-generating machine.
Summary: A clear business message isn’t only about words. It’s about different elements of your website working together (or at least not getting in the way). Below I’ll explain what elements those are and show you how to make a business message clear using an example of a real but messy small business website. Did […]
Quick question: How do you feel about your homepage? On a scale from 0 to 10 with 10 being awesome, is it an 8 or more like a lame 5? Well, unless is a 10+, there is room for improvement. Here are 6 things you believe about your homepage that are actually BS (plus the […]
Creating an effective homepage is simple: Use these 7 elements and… that’s it! You are smart. Hard-working. Creative. You are tough enough to run your own business. But when it comes to your homepage, you black out. Freeze. Become color blind. You use thousands of colorful images and buttons threatening your visitors with an epileptic […]
Yesterday, I got a flyer in my mail. You know, the paper one. Next to a generic company name and an equally generic picture of a bowl of cereal it said: “Breath. Feel. Live. Your time is now.” The rest of the front page was urging me to use a $10 discount on… something I […]
