Professional Website Critique
Does this sound familiar?
“I don’t get enough client inquiries.”
“People come to my website, but they leave quickly without checking other pages.”
“I know my website is a mess, but I feel overwhelmed and I don’t know how to fix it”.
Your website visitors don’t appreciate your skills, and your offers leave them indifferent. You put so much hard work into your website, but it’s just not paying off.
It’s so frustrating!
Would you like to find out what’s holding you back and drive more business?
Let me give you professional feedback on your website. You’ll receive:
- detailed list of the problems with your website’s copy, usability and design
- actionable solutions for each of them
…so that your skills and products can finally get the appreciation they deserve, and your bank account, the reward that’s long overdue.
And no, you don’t need a website redesign. In most of the cases, the changes I suggest are based on the current design theme and won’t require for you to completely change your website layout.
Who is this website critique for?
- Service providers: digital agencies, contractor firms, IT consultancies, etc.
- One-person brands and freelancers: coaches, consultants, copywriters, designers, etc.
- SaaS companies
How does it work?
Request a website critique
To request a website critique, use the contact form at the bottom of this page. I’ll take a look at your website and come back to you to discuss the scope.
I usually respond within 24 hours.
We discuss the scope
The standard scope for the website critique includes your homepage + two pages of your choice (for example, your About page and a page for your main service or product).
If you want me to critique more pages we can include it into the scope as well so that you get the feedback on all pages important to your business.
I send you a questionnaire
To make sure my improvement suggestions are as useful to you as possible, I’ll send you a questionnaire to learn more about your target audience, business model, current struggles and competitors.
I review your website in detail
If your business website gets enough traffic, I’ll analyze your user session recordings, heatmaps and Google Analytics data.
After that, I’ll access each page based on the following points:
- How well does it meet the expectations of your website visitors?
- Does it provide enough value?
- Is it clear?
- Is website design getting in the way of your message?
Your website critique will be ready in about 5 business days.
“Our conversion rate almost doubled”
We knew our online tool was very useful, but our users seemed to struggle with it. Watching the video with Gill’s analysis felt like a relief. We had some similar ideas in the past, but we were not able to pinpoint them as precisely as she did.
The results exceeded our expectations. After we implemented Gill’s suggestions, the conversion rate almost doubled and went from 20% to 39%. The increase in the completion rate in the most problematic steps of the workflow was especially amazing.
What does this website critique include?
Detailed critique of your website’s:
- copy
- design
- user experience
Actionable suggestions on how to increase:
- number of inquiries / sales
- number of sign-ups for your freebie
- your credibility and authority
…or reach any other goals you’d like your page to achieve.
Deliverables:
- video website critique (at least 90 minutes)
- written report that summarizes the improvement suggestions for each page (optional)
- fully designed homepage mockup that demonstrates my improvement suggestions (optional)