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Gill Andrews

Copywriter & Web Consultant

Gill Andrews
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User Experience

Make sure your website delivers flawless user experience with this practical advice and actionable tips.

5 Website Mistakes You Failed to Notice (+1 That Will Make You Laugh)

5 Website Mistakes You Failed to Notice (Plus the One That’ll Make You Laugh)

Website visitors are spoiled. They take good user experience for granted and won't forgive your website mistakes. That's why you need to fix this asap.
Formatting web content: 9 painful-to-look-at mistakes that could ruin the best blog

9 Painful Web Content Formatting Mistakes That Frustrate Your Prospects

Are your visitors leaving your website too soon? Fix these text formatting mistakes to keep their attention and make them read till the end.
20 Common Website Mistakes That Are Hurting Your Small Business

[Study Results] 20 Most Common Small Business Website Mistakes

Discover 20 most common mistakes found on 100+ small business websites, how they harm your business and what you can do to fix them.
The #1 Reason to Get Rid of Pop-up Forms Backed by Data

The #1 Reason to Get Rid of Pop-Up Forms (Backed by Data)

Pop-up opt-in forms convert at 3%. But these pop-up statistics for small and medium businesses tell a different story that will surprise you.
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Gill's Book

Book: Making your website work. 100 copy & design tips for smart business owners.

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Case Studies

  • IT Consultancy: More and Better Leads with Clear Copy That Resonates
  • Non-profit: 95% Increase in Conversions from an Online Tool

Recent Posts

  • How to Create a Compelling Marketing Campaign Poster: 7-Point Checklist (+ a Real-Life Example)
  • Sales Are Down? Don’t panic. Do this instead.
  • [Copy Critique Example] How to Convert Your DIY Website Copy Into Words That Sell
  • 22 Tips to Make Your Business Website Successful This Year

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© Gill Andrews, 2020

© Gill Andrews, 2020