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Gill Andrews

Copywriter & Web Consultant

Gill Andrews
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Website Improvements

Not getting enough traffic? Visitors leaving too fast? This practical advice will help you improve your website from its SEO and content to UX and design.

Why your website isn't converting views into sales

7 Reasons Why Your Website Isn’t Converting Views Into Sales

Pulling your hair out wondering why this damn thing isn't getting you any sales and leads? Here are 7 fundamental reasons why your website isn't converting views into sales and what to do about it.
4 Alternatives to Your Drop-Down Menu That Will Improve Your Website

4 Alternatives to a Drop-Down Menu That Will Improve Your Website

Drop-down menus irritate your visitors, distract them and make them skip important pages. What to do instead? Here are 4 alternatives to a drop-down menu that will improve your website.
How many call to action buttons to put on your homepage

How Many CTA Buttons Should You Put On Your Homepage?

There is no definite number that answers this question for every website. How many CTAs should you have on *your* website and what they should be? Follow this 4-step process to decide.
How to get more clients online

How to Get More Clients Online: 6 Things That Help

Prospects leave your website without hiring you? Make sure to add this to your website to get more new clients for your business online.
5 bad web design examples that hide info on website

5 Examples of Bad Web Design That Hide Important Info from Your Visitors

Are the newest web design trends harming your website? Check out these examples of bad web design that hide inmportant info from your visitors.

3 Ultra-Short Tips to Improve Your Website Today, Vol. 1-17

A collection of my newsletters, each featuring 3 ultra-short website tips you can apply today to improve your website.
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Gill's Book

Book: Making your website work. 100 copy & design tips for smart business owners.

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Case Studies

  • IT Consultancy: More and Better Leads with Clear Copy That Resonates
  • Non-profit: 95% Increase in Conversions from an Online Tool

Recent Posts

  • Sales Are Down? Don’t panic. Do this instead.
  • [Copy Critique Example] How to Convert Your DIY Website Copy Into Words That Sell
  • 22 Tips to Make Your Business Website Successful This Year
  • Website Design Checklist: How Good Is Your Web Design?

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© Gill Andrews, 2020

© Gill Andrews, 2020