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Gill Andrews

Copywriter & Web Consultant

Gill Andrews
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Tips for making website successful

22 Tips to Make Your Business Website Successful This Year

Want your website to get you more business in 2022? Here are 22 website improvement tips to give you a great start into the new year.
Minimum viable conversation

Minimum Viable Conversation: What It Is and Why You Need It on Your Homepage

Want your prospects understand and remember your offer? Make sure there's a minimum viable conversation on your homepage.
Why using large images on website can hurt conversions

Why Using Large Images on Your Website May Hurt Your Conversions

Are you following this popular trend of using large images on your website? If your page doesn't convert well, those images may be one of the reasons why your prospects don't buy.

The Best Lead Magnets for Small Businesses: Checklist and Examples (Based on a Study and Expert Insights)

What are the best lead magnets that help small businesses grow a loyal audience? What is a good conversion rate for a lead magnet? Read on to find out.
Website checklist 2020: PDF

Ultimate Website Checklist 2020: All Components of a Successful Website at One Glance

A website checklist for small and medium businesses. 200+ checkpoints covering all components of a successful website: SEO, web design, user experience, and content quality. Plus, a free PDF download.

Gill's Book

Book: Making your website work. 100 copy & design tips for smart business owners.

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Case Studies

  • IT Consultancy: More and Better Leads with Clear Copy That Resonates
  • Non-profit: 95% Increase in Conversions from an Online Tool

Recent Posts

  • Sales Are Down? Don’t panic. Do this instead.
  • [Copy Critique Example] How to Convert Your DIY Website Copy Into Words That Sell
  • 22 Tips to Make Your Business Website Successful This Year
  • Website Design Checklist: How Good Is Your Web Design?

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© Gill Andrews, 2020

© Gill Andrews, 2020