If done right, content marketing is a surefire way to attract new clients and drive sales. Learn how to make your content marketing more effective.
Oh man! Not only do you have to spend hours writing your blog post. Now you also need another hour to look for free images to go with it! “When I’m rich, I’m getting a virtual assistant to do this for me”, you mutter to yourself while combing through royalty-free image website. This will take […]
Twitter works differently for solopreneurs as it does for larger businesses. It’s actually easier, but only if you know what you are doing. Check out these Twitter tips I use to grow my audience, get clients and win like-minded friends. I hit “publish” on my post and proudly pinned it to my Twitter profile. Five minutes […]
Important: This method doesn’t work in MailChimp. Two days ago, I learned something shocking: Turns out, the Internet doesn’t have all the answers! I promised a friend to teach her how to embed a survey in an email newsletter so that people could answer the questions right from their email. The response rate for surveys […]
Look out of your window. See that guy walking down the street? A stranger. Never heard of you or your product. Doesn’t care. Right now, he is probably thinking about work, or the argument he had with his wife in the morning, or that he needs coffee. You are not in the picture. Not even […]
You’ve heard it many times. “You need to identify your target audience. If you speak to everyone, you speak to no one.” And you kind of agree. Yet, the only thing you did about it was to give it a 2-minute thought before falling asleep. “Hm, I’m a hair dresser. I do people’s hair. So […]
