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Gill Andrews
Gill Andrews
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Content Marketing

If done right, content marketing is a surefire way to attract new clients and drive sales. Learn how to make your content marketing more effective.

How to Create a Compelling Marketing Campaign Poster: 7-Point Checklist (+ a Real-Life Example)

Have something to promote? Here's how to design a marketing campaign poster to use online & offline that people will notice and act upon.
How to Create a Quiz for Your Website

How to Create a Quiz That Will Impress Your Audience (And Help Your Business Grow)

It won’t let your email list explode overnight, but a quiz you create in a day could be as helpful and impressive as a blog post you spent a week on. Learn how to create a quiz that will impress your audience and add engaged subscribers to your email list over time.
3 Blog Page Examples That Will Make More People Read Your Posts

3 Blog Page Examples That Will Make More People Read Your Posts

Want more people reading your blog posts? Check out these effective Blog page examples that go beyond a default Blog page design.

An Ultra-Practical Way to Come Up with a Great Headline When You Are Struggling to Be Creative

Did you know that you can create a perfect headline just by filling an Excel table? Check out this method based on 7 proven headline formulas.
Best lead magnet ideas for service businesses

The Best Lead Magnets for Service Businesses (+ a Surefire Way to Find Yours)

Best lead magnet ideas for law firms, IT companies, and solopreneurs ( + a detailed AI prompt to find the right one for your business).
4-Step Process to Get People to Buy Your Product (Even If Nobody Knows You)

4-Step Process to Get People to Buy Your Product (Even If Nobody Knows You)

Your customers are faced with hundreds of product choices every day. Want to get them to buy your product or services? Follow this simple (but not easy) 4-step process.

Books

Online Courses

  • Use AI for Business More Efficiently & with Less Frustration
  • Website Messaging for Freelancers & Small Businesses

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Case Studies

  • IT Consultancy: More and Better Leads with Clear Copy That Resonates
  • Non-profit: 95% Increase in Conversions from an Online Tool

Recent Posts

  • The “Why Us” Section: Copy, Placement & Real Examples
  • How to Feature Case Studies on Sales Pages to Increase Trust
  • What to Put on Your Law Firm Practice Area Pages (+ Example)
  • 6 Reasons Why Your Law Firm Website Is Not Generating Leads

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© Gill Andrews, 2026

© Gill Andrews, 2020