Using the Word “Free” in Marketing: When It Converts (and When It Doesn’t) "Free" is a powerful word. But it doesn't always help you sell more. Learn how to use "free" in your marketing to increase conversions.
How to Create a Service Page That Gets You New Inquiries on Autopilot Want to create a new service page on your website or imporve an exisiting one? Use this fail-proof structure to create a service page that gets you inquiries on autopilot.
Minimum Viable Conversation: What It Is and Why You Need It on Your Homepage Want your prospects understand and remember your offer? Make sure there's a minimum viable conversation on your homepage.
20 Tips to Make Your Business Website Successful This Year Want your website to get you more business next year? Here are 20 tips to get you started after the holidays.
Why Using Large Images on Your Website May Hurt Your Conversions Are you following this popular trend of using large images on your website? If your page doesn't convert well, those images may be one of the reasons why your prospects don't buy.
7 Website Mistakes That Make Your Text Hard to Read (and Frustrate Your Visitors) There is no way around it: If you want people to buy from you, they should be able to read the text on your website. Learn about 7 not-so-obvious website mistakes that make your text hard to read.
Gill Andrews
