"I now get more client inquiries"

Gill’s advice really works. Since implementing her suggestions, I’ve seen a steady increase in client inquiries.


"Thorough analysis with actionable steps"

Gill’s website review included some new things, some things I already knew, but all in all it gave me the kick up the backside I needed. At the beginning, it shocked me a bit to have such an honest and detailed analysis of my website, but in retrospect I’ve found it very helpful.


"Clear and detailed website review"

Gill’s website review was incredibly detailed. It helped me understand how small tweaks and changes could bring huge improvement to the overall appearance and experience of my blog.




Conversion Optimized Content

I’ll write copy for your website or landing page optimized for search engines and people, making sure it drives traffic and sales, and provide suggestions for testing it.

Professional Website Review

I’ll take at least 4 hours of my time to discover the issues with your website and explain all the problems and ways to fix them in a detailed PDF report.

Professional Landing Page Review

I’ll review your landing page and give you recommendations on improving its copy and design to increase its conversion rate and earn you more money.




I'm a versatile content creator and a web consultant for small businesses and solopreneurs. When I'm not writing blog posts or reviewing websites, I'm probably running after my toddler son or eating chocolate cake (because reviewing websites and running after toddlers requires a lot of energy).

It wasn't always like this though.

First, I got a degree in English and International Economic Relations. But then I wasn't sure what to do with it. So I got a degree in Mathematics and Computer Science.

After years of working as a software engineer and IT consultant, I decided it wasn’t something I’d like to spend my life doing either. So after several more years of contemplation, I finally decided to leave the corporate world and "this is how everybody does it" environment to become a solopreneur web consultant.

If you are a small business owner or a solopreneur who doesn't know how to make their website (finally) work for their business... I feel your pain!

Doing business online is tough

You try following advice from popular articles, but the overwhelming amount of (often so contradictory) information makes you feel lost.

You ask people for feedback on your website, and everyone says, "It's great!". Yet, you don't see your website doing what it is supposed to do: Bringing you business.

What is going wrong?

This is how I can help

When you ask me for advice and feedback on your website, be prepared for an honest and thorough website review. I will:

  • discover problems with your website's design, content or SEO
  • explain them to you
  • show you ways to fix them
  • or fix them myself that your business can finally move forward.

If you already know what you need (for example, branded images that stand out, a lead page for your ebook or a blog post) I'll be happy to create it for you.

Please keep in mind:

  • I don't do mediocre. If you believe you can get somewhere with content that is "slightly better than average" we are not a good fit.
  • For your benefit, I may tell you things nobody dared to tell you before. Be prepared for honest and direct feedback.
  • I will question the reasons behind things you'll ask me to do. I see it as my job to warn you if you are about to shoot yourself in the foot, even if not saying anything would have made my life easier.

Let's make your website (finally) work for you!

It's time for you to get peace of mind back instead of worrying about your website and concentrate on the real reason you've started your own business: Doing things you love.

Drop me a line at contact {at}

...or use this contact form that will deliver your message personally to me the same way.

I usually respond within 24 hours.

Interactive Website Review Checklist

I don't like ordinary website checklists. The bad ones are incomplete, the good ones are too big to be usable, and all of them are just collections of single tips.

But I needed one to be able to review client websites more efficiently. So I created the most comprehensive website checklist out there that is also based on a strategy and put it in a mind map.

Many of your peers are using it to review and improve their websites already. Check it out. It's free.

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5 Website Mistakes You Failed to Notice (Plus the One That’ll Make You Laugh)

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No-Nonsense Content Marketing Strategy for a Small Business Website

No-Nonsense Content Marketing Strategy for a Small Business Website

I like plans. Yes, they are boring. Yes, creating them is work. Yes, you need a lot of discipline and focus to follow them. But they also have this magic power of bringing you the results you need. So, as much as having a new plan every day based on a “how to” article you’ve […]

When Storytelling Is Bad for Your Business (And What to Do Instead)

There is this hyped up technique that is making rounds these days called “storytelling”. I’m sure you’ve heard of it, but in an unlikely case you didn’t: Storytelling in marketing means that instead of using a lot of data and complicated busines-sy words, you are supposed to tell a story. A story of a hero […]

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