10 Quick Website Fixes: Improve Your Website in 15 Minutes or Less

10 Quick Website Fixes: Improve Your Website in 15 Minutes or Less

As a small business owner, you are often your own web master, blogger and web designer. One person with one pair of hands but a todo list of three (four? five?). Blog posts are waiting to be written, images to be created and technical hick-ups on your website to be fixed. So you write, create, […]

20 Common Website Mistakes That Are Hurting Your Small Business

20 Common Website Mistakes That Are Hurting Your Small Business

I sent a survey to my subscribers a couple of weeks ago. In the last question I asked: “What are your main struggles with your website?” It was a multiple choice question, and among the usual options (getting traffic to your website, growing loyal audience, etc.) I added this option just for fun: “I generally […]

3 CTA Buttons Mistakes That Cost You Money

3 Less Known CTA Button Mistakes That Cost You Money

So, call-to-action buttons. You know, the ones you’d like your visitors to click so badly. “Download my free ebook”. “Get a quote”. “Contact me”. All that stuff. Seems easy-peasy, right? How can you possibly mess it up? Ehm. Where should I start? Today, I’l d like to talk about less known CTA button mistakes I don’t […]

How to Embed a Survey in an Email Newsletter Using Google Forms

How to Embed a Survey in an Email Newsletter (Using Google Forms)

Two days ago, I learned something shocking: Turns out, the Internet doesn’t have all the answers! I promised a friend to teach her how to embed a survey in an email newsletter so that people could answer the questions right from their email. Response rate for surveys sucks big time. People are just too busy […]

5 Questions to Ask Yourself Before Making Any Changes to Your Website

5 Questions to Ask Yourself Before Making Any Changes to Your Website

Have you heard of the Hippocratic oath? It’s an oath that new physicians take when they graduate. Its original version, created around 3d century BC, is attributed to a Greek physician Hippocrates of Kos. This guy: Hippocrates made his students swear “by Apollo The Healer” and other cool gods with healing powers that they would […]